“How To Organise An Event  is great – really extensive and will prove very useful to event organisers everywhere. Personally, it helped me reinforce the importance of objectives and messaging – I’ve also learnt more about effective marketing for attendees … crucial guidance on ‘filling seats’ by effective event promotion. A must-have for event organisers in any guise.”

Frances Umeh, Senior Corporate Communications
Barnardo's

“Years of experience cleverly condensed”

 “This is a much needed guide that both the inexperienced and the experienced event organiser will find valuable. Packed full of useful tips it is very readable; Martin’s writing style is engaging and amusing, taking the reader eagerly along the path to enlightenment … Years of experience cleverly condensed into a useful step-by-step guide for successful event organising…”

Richard Jones, Managing Director
RJM MARKETING

“An excellent must-have practical guide”

 “How to Organise an Event” by Martin Ison is an excellent must-have practical guide for anyone in the business of events. It provides a step-by-step blueprint for event management from marketing and planning to execution and evaluation… it provides a really useful and handy aide memoire for any event organiser.”

Laura Gordon MA LLB Dip LP LLM, CEO
Corporate Connections International Ltd

“Clever and concise” 

“20 years of experience wrapped in a 200-page guide – it’s a must! Step-by-step guidance from concept to completion. Clever and concise, it’s everything you need to run a great event.”

Nicola Bateman, Head of Business Development
IDTechEx